UX/UI
STRATEGY
BRAND NARRATIVE
BRAND DEVELOPMENT
The challenge for TOAST was to create a strategic framework and visual identity that captures the essence of Climate Action Week Sydney and resonates with diverse audiences. The goal was to foster an inclusive Australian Grassroots Movement engaging with all walks of life, promote connection, collaboration and commitment to supporting climate action and establish a distinctive CAW SYD identity solidifying Sydney's global leadership in sustainability.
TOAST crafted a dynamic visual identity for CAW SYD that underscores the transformative beauty of change through action and the power of togetherness for a common goal. With a vibrant and adaptable colour scheme, this concept revolves around the collective power of societal action and displays the resounding transformations that can incur from even the simplest of movements.
The design is elevated by dynamic graphic elements, infused with colour and emotion to underscore the wealth of opportunity inherent in Sydney's innovative cityscape and reveal the ideas, passion and vision abundant in the community.
- Strategy
- Branding
- Property Branding
- Property Marketing
- Place Making and Visioning
- Design
- IM & Tendering Documentation
- Print / Digital Marketing
- Logotypes
- Brand / Corporate Identity
- Brand Guidelines & Essence
- Display Suite Design
- Environment & Retail Experience Design
- Website Design
- (UI) User Interface Design
- (UX) User Experience Design
- (CX) Customer Exchange Design
- App Design
- Mobile Design & Development
- Lead Generation Campaigns
- Big Idea Campaigns
TOAST acknowledges the Gadigal people of the Eora Nation, the traditional custodians of the land on which our agency stands.
We celebrate the stories, culture and traditions of Aboriginal and Torres Strait Islander Elders of all communities who also work and live on this land.
